What is digital marketing
Digital marketing refers to marketing goods or services online and with digital devices such as smartphones, computers, and tablets. Rather than employing the use of print media like newspapers or television advertising, websites, social media platforms (such as Facebook or Instagram), search engines (such as Google), emails, and online advertisements are employed. The primary objective is to reach the correct audience, establish rapport, and drive sales.
It is so popular because it enables companies to know how many individuals view their advertisements, click on them, or purchase. With this, companies are able to enhance their advertisements and cut costs. Big or small businesses, digital marketing is a mighty means of expanding in today’s internet world.
Why do need a Digital Marketing strategist
In today’s competitive online environment, every business needs an effective digital strategy for growth. A freelance digital marketer in Kerala can assist you in developing and implementing efficient marketing campaigns to connect with your target audience and achieve tangible results. With proper strategies in SEO, social media, content, and paid advertising, a digital marketing strategist makes your brand noticed online. By examining data, recognizing trends, and maximizing performance, they assist you in receiving the maximum return on your marketing dollar and achieving long-term success in the digital world.
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Service
SEO
SEO (Search Engine Optimization) is the practice of optimizing a site to achieve higher rankings in search engines. It promotes greater organic (unpaid) traffic through keyword, content, and website optimization. Sound SEO makes a site more visible, accessible, and credible to users and search engines alike.
SMM
SMM stands for Social Media Marketing. It's the use of social media platforms( like Facebook, Instagram, X/ Twitter, LinkedIn, TikTok, etc.) to promote a product, service, or brand. SMM involves creating and participating content, running advertisements, engaging with followers, and assaying performance to increase visibility, business, and deals.
Web Design
Web design is the process of creating the visual layout and stoner experience of a website. It involves planning and structure rudiments like structure, colors, sources, images, and navigation to insure the point is seductive, easy to use, and effective for its purpose. Web design combines aesthetics with functionality to enhance stoner commerce.
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Frequently Asked Questions
General Questions
Digital marketing helps your business reach more people, attract the right customers, and grow online. It’s cost-effective, measurable, and essential to stay ahead in today’s digital world.
SEO (Search Engine Optimization) is essential for your website because it helps improve your visibility on search engines like Google. When people search for products or services you offer, SEO ensures your site appears in the results, driving more traffic to your site. It also builds trust, enhances user experience, and increases the chances of converting visitors into customers. Overall, SEO is a cost-effective way to grow your online presence and stay ahead of competitors.
PPC( Pay- Per- Click) is a type of online advertising where you pay only when someone clicks on your announcement. It helps your business by bringing further callers to your website snappily. You can choose who sees your advertisements grounded on keywords, position, or interests. PPC is a good way to promote your products or services, control your budget, and get fast results. It’s useful for growing your brand and attracting further guests online.